Upwork Announces Upwork CoLab, A New Brand Partnership Program Designed to Connect Freelancers with Visionary Brands
CoLab kicks off through inaugural partnership with Budweiser and the opportunity to design and market limited-edition
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20210520005219/en/
Upwork invites Creative Directors to apply to work together with Budweiser on the
The winning Creative Director will assemble and lead a team of freelancers to design the custom can packaging, in addition to concepting and executing the broader marketing campaign around it, all in close partnership with Budweiser.
The partnership marks the launch of Upwork CoLab, a new Upwork brand-partnership program that connects freelancers with exciting brands to collaborate on high-value, relevant, and innovative projects. It will enable brands to tap into a global workforce of independent talent who provide unique perspectives, ideas, and solutions. The program will feature a series of unique projects with companies big and small in a number of industries requiring an assortment of skills.
“We’re thrilled to kick off our new brand-partnership program with Budweiser, one of the world’s most iconic brands, to celebrate the diverse American workforce on Labor Day,” says
Upwork is the world’s work marketplace that connects businesses with independent talent. We serve everyone from one-person startups to 30% of the Fortune 100 with a powerful, trust-driven platform that enables companies and freelancers to work together in new ways that unlock their potential. Our talent community earned over
Budweiser, an American-style lager, was introduced in 1876 when company founder
For more than 165 years, Anheuser-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Today, we own and operate more than 120 facilities, including breweries, wholesaler distribution centers, agricultural facilities and packaging plants, and have more than 19,000 colleagues across